Mastering Data Segmentation Techniques for Precise Personalization in Email Campaigns 2025
Implementing effective data segmentation is the cornerstone of highly personalized email marketing. While Tier 2 introduced the concept of segmenting based on behavioral data, this deep dive explores specific, actionable techniques to elevate your segmentation strategy from basic groups to sophisticated, dynamic clusters. By understanding and applying these advanced methods, marketers can craft targeted campaigns […]